EUREStv: Exploring the world of European labour mobility

Launched by EURES The Netherlands on 1 July 2022, this innovative programme aims to connect people across borders, offering insights into European labour markets, sharing valuable tips on working abroad, and showcasing the advantages of EURES services.

With each episode, EUREStv explores a wide spectrum of topics, featuring diverse guests ranging from mobile workers and EURES Advisers, to employers and representatives of unions and organisations. This article delves into the world of EUREStv, exploring its creation, goals, behind the scenes workings, and the future it envisions.

The origins of EUREStv: Connecting across distance

The concept of EUREStv evolved after the successful broadcast of EURESvision 2021, which started during the COVID-19 pandemic. Then EURES Adviser Kevin Sikma, one of the driving forces behind EUREStv, explains that the need for connection within the EURES network became evident during this period. Kevin, who hails from Germany but works for the Dutch Public Employment Service UWV as a national employer services consultant, recounted how the network’s members missed each other’s presence. This inspired Kevin and his colleague, Tamara van de Moosdijk, to explore more engaging ways to interact, leading to the creation of EUREStv. Marleen Houtman, another EURES Adviser, then joined the project, contributing her expertise to creating the series’ first episode.

The mission of EUREStv: Fostering connection and collaboration

EUREStv serves as a vital platform within the EURES network, fostering collaboration and providing a window into different countries’ labour markets. The show aspires to facilitate knowledge-sharing, showcase best practices, and conduct interviews with jobseekers and employers. It works to promote mutual exchange among EURES Members and Partners, supporting free and fair labour mobility within the 27 EU Member States and EEA countries. EUREStv is intended for everyone interested in European labour mobility. Each episode tackles diverse themes to cater to a wide audience, promoting cross-border collaboration.

Collaborative efforts on the first episode

The first episode of EUREStv featured a number of engaging segments, including an interview with Stefania Garofalo from EURES Italy, who discussed the EURESinterACTION initiative. Additionally, Toine Witters, National EURES Manager of Employer Services, interviewed Minouche Den Doelder from Den Doelder Recruitment, a private sector EURES Member. Finally, EURES Adviser Gordon Moir conducted an inspiring interview with a Spanish mobile worker who recently relocated to the Netherlands. Collaboration and inspiration were at the core of EUREStv’s debut, and its creators hope to continue this trend by involving colleagues from across Europe in future episodes.

Challenges and the path forward

Promoting the broadcast proved to be one of the most significant challenges. While EUREStv uses various channels, there is still room for improvement in this regard. The EURES network’s support with promoting episodes can make a substantial difference, offering valuable insights to jobseekers and employers. The creators of EUREStv emphasise the importance of mutual exchange to make the series a lasting success, and invite fellow EURES network members to join and collaborate on this exciting project.

The future of EUREStv: A second season beckons

As EUREStv celebrates its 1-year anniversary and embarks on its second season, it continues to evolve. Kevin Sikma and Marleen Houtman lead the production team, with a rotating supporting cast. Planning an episode commences around three months in advance, with intermediate meetings to evaluate progress. The team invests considerable effort in preparing the content, and coordinates onsite reports and studio components. Despite their dedication to EUREStv, Kevin and Marleen emphasise that their primary responsibilities are to act as advisers.

Behind the scenes insights

While EUREStv episodes are planned months in advance, the series also thrives on natural interactions and unscripted moments. The team's wired-for-sound status during studio recordings adds a layer of humour and authenticity to the production, as the technical staff can hear everything being said, even before recording starts. Kevin Sikma, the show’s charismatic host, enjoys the spontaneity and diversity of the role, and the chance to offer viewers a unique perspective.

Encouragement for aspiring creators

For EURES teams considering their own video initiatives, Kevin offers some helpful advice. He encourages creativity, authenticity and pride in one’s creations. While taking inspiration from others is valuable, he emphasises the importance of being true to oneself and celebrating individuality.

In conclusion, EUREStv is bridging gaps in European labour mobility by connecting people, and fostering knowledge-sharing and collaboration. As it embarks on its second season, the series promises to continue its journey of informing, inspiring, and uniting jobseekers, employers, and EURES network members across Europe.

Join the EUREStv experience on YouTube and be a part of this exciting exploration of labour mobility in the European Union.

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